This campaign speaks to the target audience of the brand, convincing them to switch to Ace Passion, the sparkling, apple flavoured alcoholic drink that suits their social lifestyle.
CHANGE YOUR GAME TO LOW SUGAR
Ace Roots is the herbal alcoholic refreshment with low sugar, an advantage that makes it the game changer in its segment.
Made with a blend of 14 True African Herbs, Fruits, Spices and the kick of alcohol, Ace Roots delivers a strong unmatched African taste to reawaken the African spirit.
The battle of the hoods, where members of various hoods in Lagos compete to win bragging rights to host Ace Hood, the biggest street carnival in Africa by Ace Roots .